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Kadesha Thomas Smith is a healthcare writer who has a slight obsession with web content strategy, design and search engines. She has a BS in journalism from Florida A&M University and an MPH from Tufts University School of Medicine. As Founder and CEO of CareContent, Inc., she helps healthcare organizations attract patients and build online communities through content marketing. Learn more at CareContent.com

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Author: Kadesha Thomas Smith

Healthcare Websites

What Healthcare Marketing Can Learn From Target

I rarely go into stores. Ever. If I can get it on Instacart, I will find $30 worth of stuff to buy, just to get…

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By Kadesha Thomas Smith
Building the Team

Happy Thanksgiving From CareContent— What We’re Grateful For This Year

This past year has been filled with so much to be grateful for. From the hard work of doctors and nurses to the innovation of…

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By Kadesha Thomas Smith
Building the Team

Using The Queen Bee Role To Promote Company And Individual Success

In a bee colony, queen bees have one job — to lay eggs. When a queen bee dies, the colony’s highly efficient system breaks down,…

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By Kadesha Thomas Smith
Healthcare Technology

4 Questions To Ask Before Investing In Healthcare Technology — Afterthoughts From Google’s Chief Health Officer Dr. Karen DeSalvo

For many healthcare organizations, July 1 will mark the beginning of a new fiscal year. As this year comes to a close, leaders at these…

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By Kadesha Thomas Smith
Building the Team

Podcasting Part 2: 10 Must-Have Team Members For Your Podcast Production Team

Over fifteen years ago, Apple offered more than 3,000 free podcasts on iTunes. Now, the medium is one of the most popular ways to consume…

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By Kadesha Thomas Smith
Building the Team

Afterthoughts On ACHE: How To Get Honest Feedback From Your Team

You might look around at your team and your organization and think that everything is perfect. Spoiler alert: It’s probably not. Or, you might look…

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By Kadesha Thomas Smith
Digital Strategy

Podcasting Part 1: 10 Questions To Ask Yourself Before Starting A Podcast

Two decades — that’s how long podcasts have been around. But in the last five years, the industry has skyrocketed and become one of the…

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By Kadesha Thomas Smith
Healthcare Websites

Afterthoughts On Tanya Andreadis And Educating Patients On The COVID-19 Vaccine

Just a year ago, a COVID-19 vaccine seemed like a distant promise. Now, vaccination efforts are ramping up across the country, and eligibility is expanding….

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By Kadesha Thomas Smith
Digital Strategy

3 Afterthoughts On Google’s Advice For Healthcare Digital Content

I admit, I am one of THOSE patients. I feel something’s wrong. I Google it. I diagnose myself. When I involve my doctor, it’s to…

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By Kadesha Thomas Smith
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