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Author: Meg Palmer

Content Creation

The Race Box: Let’s Unpack Survey Demographics

When filling out forms, I have always dreaded the infamous “race box.” You know, the one that gives you a standard list of choices to…

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By Meg Palmer
Healthcare Websites

Guide To A Great Provider Directory

I’ve moved a lot in my adult life, leading to a pretty common list of Google searches upon settling into a new place. Those “The…

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By Meg Palmer
Digital Strategy

What’s Your Social Media Style?

Social media style is like fashion style — everyone has one. You may have a few statement pieces, or maybe you’re a thrift shop queen….

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By Meg Palmer
Digital Strategy

How Healthcare Organizations Can Leverage TikTok

As a mid-90s baby, I sit at the intersection of Millennial and Gen Z. We had a landline at home, and I had a couple…

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By Meg Palmer
Building the Team

Goal Setting 101: 3 Different Ways To Set Goals In 2022

As the new year approaches, you may find yourself thinking about your personal resolutions. Maybe you want to eat more veggies. Or spend more time…

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By Meg Palmer
Digital Strategy

What Is UX, Really, And Why Does It Matter For Your Healthcare Website?

Imagine you’re stepping into an elevator on your way to the 62nd floor for a big interview. Maybe you’re running a few minutes late, and…

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By Meg Palmer
Healthcare Websites

Choosing A CMS: Drupal, Sitecore, And WordPress Review

From online shopping to social media to news sites, we are constantly on the web for work, fun, and information. The list of websites we…

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By Meg Palmer
Healthcare Websites

Is Your Healthcare Website Consistent With Your Organizational Values?

You may be striving to be a good communicator in many different aspects of your life. How well you communicate can impact your personal relationships…

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By Meg Palmer
Content Creation

7 Healthcare Marketing Trends To Look Out For

When building a house, you need a strong foundation. Without it, the whole structure comes tumbling down. In marketing, this foundation is your content strategy….

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By Meg Palmer
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