Category: Content Creation
Top 10 Take-Home Messages From Modern Healthcare’s Next Up
One of the highlights of this crazy year for me has been producing and hosting a podcast for Modern Healthcare called Next Up. It’s a…
And Now For Some Positive News: How Ordinary Chicagoans Are Making A Difference During COVID-19
In the midst of the COVID-19 pandemic, something beautiful is happening. People are inspired to be their best selves. They’re doing everything in their power…
How Healthcare Organizations Pivoted on Digital Strategy During COVID-19 [Webinar]
The COVID-19 pandemic is synonymous with “change.” Across the world, we’ve changed how we work and socialize, and how many rolls of toilet paper we…
Hear From The Experts: The 5 Best Podcasts To Listen To During The Coronavirus Pandemic
I’m going to steal a stat we used in a blog post about podcasts a couple of months ago: Ten years ago, 1 in 10…
Working From Home: The Best To-Do List For Healthcare Professionals
You look to the left and you see a pile of dishes that needs cleaning. You look to the right and you see a pile…
Your Patients Have Questions About Coronavirus — Is Your Website Answering Them?
Coronavirus has made its way to the US, and with the growing pandemic has come growing fear and confusion. Your patients, employees, and members of…
7 Stats That Will Change How You Write Headlines
If a tree falls in a forest, does it make a sound? You’ve heard that question. And it rings true for your healthcare organization’s web…
3 Ways To Increase Productivity — Yours And Your Team’s
You have 20+ items on your to-do list, looming deadlines, calendars packed with meetings (which will lead to more to-do items), colleagues asking for your…
Healthcare Web Content: 4 Reasons To Take A More Casual Tone
How you communicate is just as important as what you communicate—especially in healthcare. Voice and tone are so often overlooked during the content creation process…