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When You Have An Abnormal Mammogram: Grand New Adventures In Fear

Jennifer Martin, CareContent

It wasn’t exactly a surprise when they said I had an abnormal mammogram. I am, as they say, no spring chicken, and generally, the older women get, the higher their risk for breast cancer. But I admit there was still a part of me shouting, “I’m too YOUNG! I’m barely out of college! This is […]

Starting A Healthcare Blog: 3 Factors To Keep In Mind Before Launching


It probably seems like everyone and their mom has a blog these days. And maybe that’s true. But that doesn’t mean that all blogs are created equal. Blogging can be a powerful marketing tool for your healthcare organization—if it’s done right. So, how can you set your company’s healthcare blog up for success? Here are […]

Health Acronyms: The Shorter The Better?


It’s An Acronym World (IAAW). For better or for worse, everything can be condensed to an acronym. And while healthcare may not own SADBUS (Small And Disadvantaged Business Utilization Specialist), it does have its fair share of questionable character combinations. Well, more than just its fair share. Health acronyms are everywhere. The Acronym Itself Some […]

Pet Therapy In Healthcare: 4 Facts I Learned After Seeing My Dentist

Ros Lederman, CareContent

I’ve never been the kind of person who was afraid of going to the dentist, though I can certainly understand why some people feel that way. But after a series of rather unfortunate experiences with dentists over the past few years—including several thousand dollars’ worth of possibly unnecessary and definitely painful procedures—I found myself approaching […]

A Harry Potter Pregnancy: 8 Spells We Wish J.K. Rowling Would Invent


Source: Adobe Stock   I am not a Harry Potter fan. I am a Harry Potter maniac. When I got to choose a college graduation trip, I chose the Harry Potter theme park in Orlando, even though my sister chose a Mediterranean cruise. When I planned my sister’s bachelorette party, it was Harry Potter themed—and […]

What Value-Based Care Means For Healthcare Providers And Patients

Ros Lederman, CareContent

For better or for worse, healthcare does not exist in a bubble. Everything about it—available funding, legal guidelines, ongoing research, and even patient expectations—are shaped by developments in other industries. And that has impacted the industry’s move toward value-based care. As Deloitte’s 2016 Consumer Priorities in Health Care Survey explains, this means advances in seemingly unrelated […]

Healthcare Content Marketing: How Much Should It Cost?


It all starts the same way: Your healthcare organization needs to reach a certain audience online. Maybe you’ve been producing healthcare content for years, and now you have so much that you don’t know what to do with it. Or maybe you’ve just realized that content is your ticket to engagement, and you’re just getting […]

Mended Little Hearts: Connecting Families When Kids Have Heart Disease

Samantha Gassel, CareContent

It’s hard to watch your child get sick. And when your child is diagnosed with a chronic medical condition, it can be even more difficult. Every year, more than 40,000 babies in the US are born with a congenital heart defect (CHD). While it’s the most common birth defect, and nearly 1 in 100 babies […]

Read/Watch/Listen/Follow: Content We’re Into (February 2017)


As content creators, we’re constantly on the hunt for interesting and inspiring stories from wherever we can find them—the internet, a podcast, television. This enables us not only to keep up with but to lead relevant conversations on the people, events, and discoveries that are impacting our world. Here’s what we’ve been devouring lately. Jennifer, […]

The Ultimate Brainstorm: Surprising Facts About Epilepsy

Samantha Gassel, CareContent

There’s a reason that some people call seizures “brainstorms.” When your brain is functioning normally, millions of tiny electrical charges travel in a pattern from the nerve cells in your brain to the rest of your body. But sometimes, that pattern gets interrupted by intense bursts, or storms, of electrical energy—and that’s when you have […]