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Tag: SHSMD
Content Creation
Vetting CMS Vendors At SHSMD? Start With Content First
Your healthcare marketing team has finally decided that the bandages holding together your organization’s clunky flagship website are getting weak. It’s time for a new…
By Kadesha Thomas Smith
Content Strategy
7 Reasons Why QR Codes Suck
How many times have you scanned a QR code? Right. And guess what, your healthcare organization’s patients don’t do it either. Here’s why.
By Kadesha Thomas Smith
Web Marketing Best Practices
5 Take-Home Messages from SHSMD Connections 2013
The 2013 Society for Healthcare Strategy and Market Development Connections conference was a major call for healthcare marketing to transform, like yesterday.
By Kadesha Thomas Smith