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7 Stats That Will Change How You Write Headlines

If a tree falls in a forest, does it make a sound? You’ve heard that question. And it rings true for your healthcare organization’s web content. If no one reads your stellar content, does it even matter? There are plenty of ways to get your healthcare organization’s content out there. Sharing on social media, having…

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people working in an office

3 Ways To Increase Productivity — Yours And Your Team’s

You have 20+ items on your to-do list, looming deadlines, calendars packed with meetings (which will lead to more to-do items), colleagues asking for your feedback, people asking you for status updates on projects, and important personal life events to attend to (doctor’s appointments, kid’s school events). Does this sound familiar to you? It does…

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Kadesha Thomas Smith, CareContent

Healthcare Web Content: 4 Reasons To Take A More Casual Tone

How you communicate is just as important as what you communicate—especially in healthcare. Voice and tone are so often overlooked during the content creation process for healthcare web content, but they are key in distinguishing your brand and truly impacting your target audiences. Maybe that’s why poor health literacy is such a huge issue in…

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Kadesha Thomas Smith, CareContent

Healthcare Digital Marketing In 2018: Putting Patients First

The start of a new year is a great time to take a moment and think about what we want to see happen next—not just in our personal lives, but in our professional lives and the industries we work in and for as well. So, what do I want to see in healthcare digital marketing…

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Starting A Healthcare Blog: 3 Factors To Keep In Mind Before Launching

It probably seems like everyone and their mom has a blog these days. And maybe that’s true. But that doesn’t mean that all blogs are created equal. Blogging can be a powerful marketing tool for your healthcare organization—if it’s done right. So, how can you set your company’s healthcare blog up for success? Here are…

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