Kadesha Thomas Smith, CareContent

Diversity In The Workplace Matters—Especially In Healthcare Marketing

How do I feel about diversity? Simple: I think it’s critical for any healthcare marketing team that is responsible for communicating to consumer audiences. This may sound like a sweeping statement, but there’s a reason for it. You don’t want to have any blind spots in what you communicate. This means you need people looking…

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Hiring For Your Healthcare Marketing Team: 9 Interview Questions To Ask

I have a whole new appreciation for finding the right healthcare marketing team—people who are excellent at their jobs and wonderful to be around. Yes, I’ve had the flip side, and it wasn’t pretty. Having the wrong person in a key role can make you hate a job that you actually love. It’s draining and…

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